Link Love To Old Posts

Posted on August 15, 2007
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Linklove

Link love posts seems to more popular than ever before. People do this to show they appreciate other people’s post, to make people aware of their own blog, as well as hoping for a link back sooner or later. The idea is good, and getting inbound links is always nice. However, everyone seems to agree, that like love only should be done to new posts. Since so many bloggers are doing this, and everyone wants inbound links from A-bloggers, you can see where this is going. A lot of people are linking to the same blogs, and their newest posts. Hence, thousands of bloggers are linking to the same posts over and over again. Of course, a good post deserves a good amount of viral marketing, and this is what they get.

But how about linking to the unknown blogs, the very new ones? A lot of these bloggers have just as much interesting stuff to share. Sure they might have a low pagerank, but hopefully they will keep blogging, and the value of a link back from them, will increase. Helping the new guy will be worth much more for him, then giving an A-blogger another link. Think back to the moment when you got your first inbound link. I am sure you will agree that this was fairly motivating.

If you want to link to an A-blogger, how about linking to some of their old posts? How many people have actually read the very first post on John Chow’s Blog? Because he was new to blogging at that time, does not indicate he didn’t have anything interesting to share. Of course there is a limit to how many old posts you can link to, but there is enough to keep all of us going, for a long time.

Talking about linkbait, you should take a look at this post, Linkbaits Drive Traffic And Angry People, from the blog Marketfederation. Yes this is his latest post, but I feel like giving Daniel some attention and this post seem to fit rather good with my thoughts on link love. Marketfederation has been around for some time now, it is updated daily, and there is a lot of interesting articles there. Don’t look at the pagerank, but the content of the blog. This is what matters.

Comments

8 Responses to “Link Love To Old Posts”

  1. PlugIM.com on August 15th, 2007 11:19 am

    Link Love to Old Posts…

    Why you should do linklove to old posts and new blogs…

  2. Mikael on August 23rd, 2007 11:23 am

    Hi Jakob, I couldn’t agree any less. I’m in a situation where my blog is brand new and I’m trying my best to get “out” to as many people as possible. I think my posts have something to offer but I still haven’t gotten that many links back. To be fair I have to admit that my blog has only been online for 3 days but still… So I do support your idea and when I find a new blog with a good post I will blog about it. So you’ll soon see a post about this post :)

  3. Why Not Make it a Goal to Link to New Blogs? » Mikael Rieck on August 23rd, 2007 11:39 am

    […] Knudsen has a point when he talks about linking to new blogs instead of A-class bloggers […]

  4. meditation on August 23rd, 2007 11:46 am

    nice article….

  5. Link Love - Sharing Is Important - Daily Blogging Tips and Web 2.0 Development on August 23rd, 2007 9:23 pm

    […] Dupont Knudsen wrote a nice post that made me think about SEO and promotion. In his Link Love To Old Posts article he talks about the importance and benefits of linking to other bloggers in the blogosphere. […]

  6. Aaron on August 24th, 2007 5:07 am

    Agree completely! I do a lot of posting to old posts actually and the authors still pay attention…I know I do as well. And as for new blogs, a lot of them have content that’s just as good or better than many of the A-Listers. Everybody had to start somewhere!

    TheMadHat

  7. Jakob Dupont Knudsen on August 24th, 2007 9:08 am

    Mikael,
    Thank you for the comment, and the link! :) I went to your blog, and it seems like you are doing good! I have added your feed to my reader. Keep up the good work, and the links will come.

    Aaron,
    Exactly! We share the same thoughts about this. I went to your blog, and realized I have never seen it before. It’s really cool! I like the style of it. I have added your feed as well.

  8. Lisa on September 6th, 2007 5:16 am

    You make some great points. I’ve also noticed that I’ll see ten links to the same article in a week. I like to Stumble around the Internet. I’ll frequently come across some great older posts.

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